When I founded Tilled in 2019, I fully expected to have to travel frequently to New York and Silicon Valley, meet investors in person, and hope the airfare was worth it. Instead, COVID hit, and I sat on Zoom in my basement all day. In many ways it was a good thing, because it allowed me to meet with investors I would have never had the opportunity to speak with otherwise, and I was able to do it much more efficiently. At the same time, there was a lot of hesitancy to invest in anything at the beginning. But, over the past two years, I’m proud we’ve raised $34 million in a variety of market environments, from investors I am happy to have as partners including Canvas Ventures, G Squared, Peterson Ventures, Abstract Ventures, UPC Capital Ventures and more.How Has Growth Been Over The Last Year? What Does Growth Look Like Over The Next Couple Of Years?Over the past year, Tilled has grown 30%+ month over month and signed over 80 software companies ranging from startups to publicly traded companies. This next year, we’re hoping to sign 100 more and continue our explosive growth.Who Are Your Co-Founders Or People Who You Work Very Closely With? How Do Their Skills Supplement Yours?While I don’t have a co-founder, I’m very proud of the leadership team we have at Tilled. All of their personalities are very different than mine, which I think is unusual for most founders. I took time to recognize what I’m good at and what I’m not, and then found people who could complement those weaknesses and fill in the gaps. It was a very intentional process all the way to find people who could truly help me scale the business, not just people I liked, which I think is a mistake a lot of founders make. What Was The Inspiration Behind The Company Name?To be completely honest, it’s very difficult to find a decent URL in the payments space that’s available at a reasonable price. There are so many companies, and so many of them are named pay-something. Personally, I think most of the names are boring. I wanted something that didn’t have “pay” in it, and that had an available URL for a price a brand new startup could afford. I really liked the idea of a till, and was going through iterations of that when I found www.gettilled.com. I got really excited about that, it seemed playful and the price was right. So that was our original URL, and the inspiration behind our name. During COVID, a South Korean payments company that owned www.tilled.com gave up the domain, so we were able to secure that URL for a reasonable price as well.

Caleb Avery | Tilled — What I Found